The seven worlds one planet experience

Agency: Spotify and Havas

The BBC enlisted the help of Spotify and Havas with the challenge of engaging 16-34 year olds to engage with the 'Seven Worlds, One Planet' series, encouraging messages of conservation, diversity and unification. Spotify and Havas did this by using developing a media-first, a seamless and impactful experience that consisted of 3D audio soundscapes aligning with each episode, homepage takeover, and video content from Sir David, ultimately engaging and enthralling users.