Ryan Widelski

Sales Manager, The Sun

Ryan Widelski's impact at News UK is nothing short of transformative. His role as a Nucleus Champion has been pivotal in driving the digital transformation within his team and agencies. By consistently showcasing the benefits of Nucleus and emphasising the opportunities it has generated, Ryan has effectively championed innovation and inspired his colleagues to leverage first-party data for all digital campaigns. His contribution to developing The Sun's super segments has not only showcased true innovation within agencies but has also demonstrated The Sun's ever-evolving capabilities to clients, setting a new standard in digital advertising.

More than just his technical achievements, Ryan has fostered a positive and resilient team environment at News UK. His commitment to mentoring and supporting colleagues through educational sessions and guidance on digital briefs has empowered the team to navigate the evolving digital landscape confidently and optimistically. Ryan's leadership extends beyond the office, as evidenced by his involvement in leading The Sun's support for Pride events. His collaboration with Mindshare and personal participation in Pride London has not only created strong advocates for The Sun within agencies but has also demonstrated the organisation's commitment to diversity and inclusion. Furthermore, Ryan's dedication to dispelling misconceptions about The Sun's brand proposition and nurturing agency relationships has been instrumental in establishing The Sun as a cohesive brand across multiple platforms. His proactive leadership, commitment to mentorship, and innovative approach have significantly impacted his team and the company, driving growth and fostering a culture of continuous improvement.