Gaby Kirk

Gaby Kirk, DCM Studios – Creative, has significantly enhanced cinema experiences through innovative content and partnerships. Leveraging her deep understanding of cinema audiences and technology, she has executed campaigns like creating a talking cat for Samsung alongside Starcom, to delivering an unmissable immersive cinema experience for LEGO alongside Initiative, and even exhibiting the first ever sponsor of Cineworld’s Turn Your Phone Off messaging with Aviva. Her strategic influence at DCM led to a 49% increase in new advertisers and a 187% rise in campaign volumes. Beyond her professional achievements, Gaby is dedicated to mentoring young adults from underrepresented groups, supporting their entry into the media sector.