Bryoney Miller

Associate Strategy Director, Initiative UK

Strategy is the art of telling a simple story. As the media world becomes ever more complicated, this has never been more needed. Bryoney lives by this belief, through her role as a strategist but also personally across the wider community. It is the ability to connect brands and people through a compelling story, that has allowed her to progress from Graduate to Associate Strategy Director in five years.

She cut her teeth on the Wavemaker rotation scheme, before developing my planning knowledge on the award-winning British Airways account, where her passion for strategy was ignited.

Then she applied her powerful storytelling to the Strategy team at Initiative, where her career went up a gear...