Arianna Chatzidakis

Creative Content Director, HELLO!

As the youngest manager in HELLO!’s commercial function, Arianna Chatzidakis has overseen an enormous transformation of commercial revenues since joining in 2020. She is responsible for leading the strategic ideation and delivery of creative solutions across print, digital, video, social, podcast and events.

Under her leadership, HELLO!’s Creative Suite has grown from two to nine team members. Tasked with increasing creative revenue across the business, her aggressive growth strategy has seen a 107% YoY increase resulting in a seven-figure revenue stream in 2022/2023.

She has a history of, and passion for working on purpose-driven projects, driving change for the audience and industry, including Bauer Media’s 'Where’s My Head At?' mental health campaign when previously holding the position as Digital Commercial Editor, and spearheading HELLO!’s ‘Menopause Workplace Pledge'.

The ‘Menopause Workplace Pledge’ encourages companies to commit to recognising the impact of menopause and support those affected. Signed by over 2,000 companies including NHS England, House of Commons, and the BBC, and generating a PR reach of 259 million people, this campaign led to HELLO! winning its biggest ever commercial deal.

Arianna is extremely driven and always focused on taking HELLO!’s creative business to the next level. From ideation to execution Arianna leads with passion, focus and enthusiasm.