Amazon Music One Take

Client: Amazon Music

To put Amazon Music on the map for Gen Z, we had to dive into

the new frontier of music culture… gaming.

Introducing Amazon Music One Take ft. Fortnite. We created 3 playable, custom maps within the biggest online game – Fortnite, inspired by the UK music scene. We then asked rising gaming and music stars to battle it out in a one-of-a-kind live tournament on Twitch.